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Issues
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Load speed was painfully slow
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Brand inconsistencies
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Was not keyword optimized
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Contextual irregularities throughout the site
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Grammar issues
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CTA's were confusing
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Visually unappealing
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Not user friendly







Website Development/Redesign
Newly Designed Growth-driven Website
Strategy
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Launch in 30 days
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Reduce image size and optimize javascript to reduce load time
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Select visually appealing relevant images
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Optimize with relevant keywords
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Create copy that is clear and concise
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Maintain brand consistency
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Create a layout that isn't cluttered
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Apply navigation that is logical








Results
All objectives were met and the site was live 30 days from the project start date. Site traffic has been increasing since launch. COVID has impacted this business. I am confident had COVID shut travel down this site would have significantly higher traffic.

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